The U.S. Highbush Blueberry Council partnered with Major League Pickleball for its 2024 season, promoting blueberries as the official fruit of MLP among a rapidly growing base of pickleball fans.

Three food-safety organizations have collaborated on a training tool to help their members in the produce industry. The shared online training platform is a learning management system that provides free training on the following topics:

Georgia peaches are poised to kick off an unprecedented run through produce departments and farmer’s markets across North America. The signature sweet taste of Georgia's legendary fruit was missed last season, and the Georgia Peach Council is excited to be back with a record-breaking crop of particularly sweet Georgia peaches.

Honeybear Brands is  preparing to begin shipping cherries from Washington to retailers ahead of normal. Thanks to an earlier bloom in Washington state, dark sweets will be in market in early June quickly followed by Rainiers. Retailers will be well positioned to offer shoppers one of their favorite, coveted summertime snacks matching promotions to summer holiday and promotion time frames.

Wakefern Food Corp. has partnered with DoorDash so customers can order groceries on DoorDash from ShopRite, Price Rite Marketplace, The Fresh Grocer, Fairway Market, Gourmet Garage and Dearborn Market banners.