As the new sales director at Mission Produce, Brooke Becker is responsible for managing outside purchases and utilization of product. Her responsibilities include analyzing volume trends that impact North American retail, wholesale, and foodservice businesses, and guiding domestic sales staff on price and market conditions.

Tim York was named as the new CEO of the California Leafy Greens Marketing Agreement during its Oct. 29 board of directors meeting. York will replace Scott Horsfall, who is retiring in early 2021. York will begin his work with the LGMA Dec. 1.

“Tim has been an influential presence when it comes to advancing continuous improvement in  food safety in the produce industry,” said Dan Sutton, chair of the LGMA. “He is a staunch advocate for protecting consumers and public health and we are fortunate to have Tim to guide LGMA into this new era.”

Generation Farms has added produce industry veteran Mike Harris to their expanding sales team. Harris recently joined the leading grower-shipper of organic and conventional onions, watermelon, and other fresh fruits and vegetables as watermelon sales director.

Farm Fresh Produce Inc. recently welcomed a new member to the team, Davy van Ewijck. Based in the Netherlands, Davy will act as junior commercial manager, assisting Farm Fresh with sales.

Center for Growing Talent has announced that Leonard Batti, vice president at Taylor Farms, will serve as the chair of the organization’s board of directors for 2021. Batti stepped into the role during CGT’s first board meeting on Oct. 22. During this time, CGT also welcomed nine new industry members to the CGT board of directors, growing the overall board by three volunteers. In this role, Batti will also serve on the PMA board of directors and the executive committee.
 

Index Fresh, a California-based global avocado marketer, recently announced John Dmytriw as its vice president of business development. Dmytriw previously held the position of senior business specialist and has been with the company since 2008.

“John’s 20 years in the global avocado industry have primed him to manage Index’s existing relationships and to provide leadership in expanding our account base,” said Todd Elder, vice president of sales and marketing. “We’re excited to have John in a position to further develop new partnerships across the globe.”