The Fruit & Vegetable Dispute Resolution Corp. launched a new website, FVDRC.com, as part of its renewed focus on Keeping Trade on Track through dispute prevention education.

The new site is designed to better align with recent rebranding and marketing efforts, and offers better access to information to help prevent disputes from happening in the first place. FVDRC.com will enable visitors to quickly call up reference tools such as the active DRC members list, standards, guidelines and form templates.

On a Wednesday afternoon in March, the office at Tex Mex Sales LLC in Weslaco, TX, is hopping. Phones ring non-stop — as soon as father-son owners and operators Marvin and Mike Davis dispatch one order, they are on another line processing another order. Workers stream in and out of the office with various questions and problems for the pair to solve. The entire operation ticks like a well-tuned clock.

A visitor waiting for a tour keeps waiting. Phones keep ringing. Business is business and right now, business is very good.

According to David DeBerry of watermelon and onion specialists Crescent Fruit and Vegetable LLC in Edinburg, TX, three things matter when striving to deliver a premium product: quality, supply and consistency in both.

Crescent partners with top-notch growers in diverse locations to ensure supply of premium watermelons and onions under its “Moonlit Farms” label. Situated in what the company calls the “watermelon and onion belt” of North America, Moonlit Farms are located throughout Texas and Mexico.

General Manager Chris Streef of Streef Produce Ltd. is pleased business is back on track this year. Last April, the combination grower-importer-wholesaler was hit with a frost at the beginning of the crop, which knocked it down 30 percent.

This spring, Mr. Streef is looking forward to continued involvement with OPMA initiatives as the company gears up for the season.

With an aggressive growth strategy planned for the next five years, Vineland Growers Co-operative Ltd. is positioned to be one of the larger growers of nectarines in Canada and on the Eastern Seaboard.

Vineland is a major stone fruit packer in Eastern Canada and sells over 55 percent of the Ontario stone fruit crop. It provides sales service for its members for stone fruit and fresh market grapes, selling fruit across Canada.

Gregory Connell, co-owner of Clarity Marketing and former retail and wholesale professional, is stepping up his involvement with Nova Scotia-based TruLeaf Sustainable Agriculture Ltd.

As an advisor for TruLeaf, Mr. Connell has helped lead its market-development activities to date. Mr. Connell will also help oversee and lead the development of its farm operations and consumer products using alternative farming methods in the interest of year-round supply, freshness and sustainability.