With acres and acres of grapevines on the horizon, about 100 golfers teed off Friday, May 3 in Livermore, CA, at the 8th annual Northern California Golf Tournament of the Fresh Produce & Floral Council.

Citing a quartet of unnamed sources, Reuters news service reported Monday, May 6, that Earthbound Farm has hired Barclays bank to entertain offers for the firm. No Earthbound Farm official responded to an inquiry from The Produce News seeking confirmation of the report.

Fresherized Foods plans to spice things up at United Fresh 2013 with the unveiling of at least three new salsa varieties.

Green Giant Fresh, based in Salinas, CA, is adding avocados to its line of fresh fruits, vegetables and value-added meal solutions.

Realizing that the greatest success occurs when all facets of the industry are in synch, Richard Ruiz wants to work with his retail clients to offer the best possible product at an affordable price.

LabelBling, a new line of high-impact labels by Yerecic Label, uses new techniques to create an upscale look at an affordable rate for fresh produce growers, packers and shippers.

The line focuses on the use of eye-catching visuals such as holographic films, sparkle inks and embossing to draw attention and attract shoppers as they carry out their shopping mission.