The last weekend of January is expected to see temperatures flirting with freezing in Florida’s strawberry production area near Plant City. Combined with rain during the Jan. 23-29 week, strawberry production is expected to be tight heading into the Valentine’s Day pull.

Lisa (Davis) Corrigan, has been appointed director of marketing for Prima Wawona.

In this new venture, Corrigan will lead marketing for Prima Wawona on products, brand and industry relations. She will be responsible for the strategic brand positioning, product line strategy, innovation, product portfolio and the overall marketing of the company.

Being mindful of what’s on your plate is a healthy and effective way to keep your energy levels up and stable throughout the day. Often, out of time constraints or sheer convenience, we turn to snacks like candy, or a cup of coffee as a quick pick-me-up. But the instant boost of energy from processed sugars and caffeine quickly disappears.  

Biome Makers Inc., a global SoilTech leader, announced updates to its biological soil analysis: BeCrop. Growers used to have to wait until after the growing season to determine the success of their crops, but now BeCrop provides an overview of the current soil performance, adding a biological dimension to the world of soil testing. BeCrop is the first digital soiltech platform delivering a functional crop specific analysis of the soil microbiome based on its genetic information.

For more than a decade, Galentine's Day (Feb. 13) has been growing in popularity, including in the floral industry, which now offers products recognizing this trend. "We continue to see a spike in demand for our foam products that help customers create fun floral arrangements and care packages to show gratitude for the women in their lives,” says Amy Steidl Olson, director of product development at FloraCraft, a manufacturer of foam products for the craft and floral industries.