Broetje Orchards, headquartered in Prescott, WA, is working with commodity suppliers to create a new cooperative marketing organization. Business Manager Jim Hazen said that a board of directors is expected to be seated and an administrative office will be opened by Aug. 17, just in time for the 2009-10 apple season.

FRESNO, CA -- Thousands of farmers, farmworkers and ordinary Californians along with a number of politicians gathered at a rally in front of city hall here Wednesday, July 1, to protest not the actions of city officials (who were actually supportive of the rally) but of state and federal officials who have restricted water deliveries to farms in the San Joaquin Valley in favor of a small fish called the Delta Smelt.

Driscoll Strawberry Associates has named industry veteran Greg Andersen as its new retail sales manager. He succeeds Tim Youmans, who was promoted to vice president of sales in March.

Mr. Andersen will be responsible for all retail program planning and sales activities for U.S. and Canadian accounts.

Foodservice and produce leaders from across the supply chain will want to make certain they are in the room July 25 when industry principals convene to discuss the implications of new research about produce's role in growing the foodservice industry's business at the Produce Marketing Association's 2009 Foodservice Conference & Exposition, being held July 24-26 in Monterey, CA.

After four years with Oneonta Starr Ranch Growers in Wenatchee, WA, and nearly 30 years in the produce industry, export salesman Mike Lust has announced his retirement.

Mr. Lust, who joined Oneonta in June 2005, said he plans to spend his time gardening, playing golf and fishing.

Mr. Lust and his wife of 32 years, Betty, have five grown children and two grandchildren, and his retirement will also provide more family time as well as opportunity to revisit many places he saw previously during business trips.

Unprocessed fruits and vegetables automatically qualify for a new front-of- package labeling program that is designed to make it easier for consumers to make healthy choices while shopping.