Rainbow of Flavors seedless grape clamshells now available from Sun World
Rainbow of Flavors seedless grape clamshells now available from Sun World
Sun World International LLC in Bakersfield, CA, is releasing a new, custom-packed clamshell this season called Rainbow of Flavors.
It features either two or three Sun World seedless grape varieties and is packaged in a two- or four-pound clamshell, which can include any combination of red, green or black seedless grapes.
Mike Aiton, Sun World's senior vice president of sales and marketing, believes that the Rainbow of Flavor clamshell is a great addition to the many types of packaging Sun World currently offers. "Because we were a leader in the introduction of the clamshell package for grapes, our customers have been asking us to take the next step and provide them with more than one color in a clamshell. Realistically, the only way to do this is to establish a central packing station where quality can be assured and weight accuracy can be guaranteed. The response to the initial introduction has been overwhelming, and we are already struggling to meet the demand."
The company will be packing the clamshells with Red Flame, Thompson and Crimson grapes in addition to its proprietary Midnight Beauty, Superior seedless, Sable seedless and Sophia seedless branded grapes. Rainbow of Flavors will be available throughout the fall.
It features either two or three Sun World seedless grape varieties and is packaged in a two- or four-pound clamshell, which can include any combination of red, green or black seedless grapes.
Mike Aiton, Sun World's senior vice president of sales and marketing, believes that the Rainbow of Flavor clamshell is a great addition to the many types of packaging Sun World currently offers. "Because we were a leader in the introduction of the clamshell package for grapes, our customers have been asking us to take the next step and provide them with more than one color in a clamshell. Realistically, the only way to do this is to establish a central packing station where quality can be assured and weight accuracy can be guaranteed. The response to the initial introduction has been overwhelming, and we are already struggling to meet the demand."
The company will be packing the clamshells with Red Flame, Thompson and Crimson grapes in addition to its proprietary Midnight Beauty, Superior seedless, Sable seedless and Sophia seedless branded grapes. Rainbow of Flavors will be available throughout the fall.
