Children and parents continue to benefit from the high level of commitment Mastronardi Produce Ltd. embraces when it comes to healthful eating and lifestyles. “As a family company, we believe in the importance of healthy lifestyles and leading by example,” Paul Mastronardi, the company’s president and chief executive officer, told The Produce News. “Our goal is to share our passion for flavor with families everywhere and to encourage healthy living through the consumption of fresh, greenhouse-grown produce.

Despite some recent hail storms and difficult spring weather in southwestern Colorado, Rocky Ford cantaloupe producers are expecting to harvest an overall volume of the signature fruit that is comparable to last season.

Sweet citrus snacks are abundant now at Oppy, as the marketer adds fruit from Uruguay to its summer offerings.

It is not easy being a farmer anywhere, and it has certainly not been easy in recent years to be a grape grower in California in the face of a plethora of challenges, ranging from drought exacerbated by government-imposed limitations on agricultural water use to rising labor costs and a maze of ever-intensifying regulatory pressures.

Yet thus far, California grape growers have been able to meet the challenges and turn out ever-increasing volumes of high-quality grapes in an expanding array of varieties.

Records are meant to be broken, which is why Cub Foods and Robinson Fresh have teamed up to top the Guinness World Record for largest fruit display.

Sun World, a grower, marketer and breeder of fresh fruit, announced its partnership with Farm Star Living, a national lifestyle brand that celebrates American farming, farm-fresh foods and the farm-to-table food movement.

“We are thrilled to have Sun World onboard as Farm Star Living’s exclusive grape sponsor," Farm Star Living Founder Mary Blackmon said in a press release. "You truly can taste the difference in their grape varieties and we’re excited to help educate consumers about that difference."