Staying on top of popular trends in social media, Well-Pict Berries has launched its Berry Tasty Dash interactive game for the summer of 2013.

The Berry Tasty Dash is a virtual race from coast-to-coast with a cast of colorful berry contestants, each as vibrant and unique as Well-Pict's varieties of premium, proprietary berries.

While the contest will primarily be on Facebook, Well-Pict followers on Twitter and Pinterest will also be able to participate in a wide variety of challenges, such as:

Armed with specific research about what foodservice customers are looking for in their salads, Mann Packing Co., based in Salinas, CA, is expanding its whole leaf lettuce line to include four proprietary items that offer a different take on the traditional foodservice lettuce offerings.

As decision-makers within our companies, we’re routinely asked by vendors and customers to contribute to all sorts of causes. For my company, Produce Marketing Association Foundation for Industry Talent represents a cause we can champion because it’s very much our own cause, not just somebody else’s.

The leaders of Progressive Produce are all in our 50s. We needed to pay more attention to who would be filling our shoes; however, when left to our own devices it was too easy to push that effort behind seemingly more immediate needs.

What started out as a sales call ended up as a new job for produce veteran Mark Rogers, sales director of Sunny Creek Farms in Tryon, NC.

Building on the recent launch of its new consumer-focused website, Domex Superfresh Growers announced a new Instagram promotion called "Picture a Healthier You."

Measuring in at 26,500 square feet, Fairway Market’s newest — and smallest — store will take up a full block in the Chelsea neighborhood of New York City.

“We’re thrilled to announce our fifth Manhattan store and 13th Fairway Market, coming to Sixth Avenue between 25th and 26th streets this summer,” the company states on its website. The grand opening is scheduled for July 24.

The new location will offer a chopped salad bar available in salad or wrap form and produce directly from the farm as well as a full line of organic produce.