The avocado has experienced almost unprecedented sales growth in the U.S. market over the past decade and there is evidence that it is the “super users” that are driving that growth and should be the consumer segment retailers target.

I was watching a baseball game the other day. The batter was at the plate and the announcer described the action. “Here comes the next pitch. The ball is popped up a mile high in the air and the second baseman finally hauls it in for the out.”

The color commentator then chips in, “Wow, that ball was really hit a long way up there, but what goes up must come down.”

That up-and-down behavior was Isaac Newton’s third law of motion — every action has an equal and opposite reaction. The ball may go up, but also comes back down again.

With many headed back to their classrooms, campuses and cubicles more regularly come fall, Oppy is putting lunchbox favorites from its exclusive collaboration with the Ocean Spray brand on full display in its back-to-school campaign. Oppy, leading grower, marketer and distributor of fresh produce from around the world is presenting its berries, grapes and citrus under the umbrella of the campaign’s positioning line: "The new school way to enjoy Ocean Spray." All items are available now.

Dole plc announced the hiring of Scott Ross as senior manager of sales and new business development for Dole Diversified North America.

Unexpected disruptions in the supply chain can directly and indirectly cause additional logistics costs because of delayed delivery. Additionally, late deliveries can age products, annoy employees, and create dissatisfied consumers. Hear the true facts about transportation and how we can maneuver best in today’s world to protect our financial assets and keep customers satisfied.

You’ll hear it at The International Floriculture Expo webinar Are the Wheels Coming Off of Transportation.

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Flashfood, an app-based marketplace that strives to eliminate retail food waste by connecting consumers with discounted food nearing its best by date, is adding more stores to its U.S. footprint through a new pilot program with Price Rite Marketplace. Price Rite Marketplace customers in the western New York area can now save up to 50 percent off select groceries that would otherwise go to waste.