Digital marketing consists of a lot of moving parts, and each one is becoming more important as we gear up for 2022. According to Business Insider, over 55 percent of people are doing grocery shopping online in 2021. That number is expected to increase to over 66 percent by 2024. So, how do you gain customer loyalty in a growing digital space as well as provide the best in-store experience? You must stay on top of the digital marketing trends. You have to stay current, and you have to be ready to change directions at a moment’s notice.

The future has arrived at the ShopRite of Yardley and the ShopRite of Bethlehem, PA, where customers can be the first to take advantage of innovative battery-powered delivery robots for same day home grocery delivery.  The remote controlled, robotic carts will make their Northeast debut at the two stores and are designed to meet growing consumer demand for faster home delivery.

Tortoise rolls out at the ShopRite of Yardley this week and the ShopRite of Bethlehem next month.

Stemilt’s World Famous Honeycrisp apples consumers across the globe have come to know and love are back and available organically under the Artisan Organics brand. The leading organic grower kicked off their organic season last month harvesting several organic varieties, including the well-known Honeycrisp variety.

On Sept. 5, 2001, industry importers met to discuss critical issues impacting the well-being of the Peruvian asparagus import deal. During the meeting, the group took steps to form the Peruvian Asparagus Importers Association (PAIA).  This year marks its 20th year of promoting and representing that crop in the United States.

The third Eastern Produce Council Leadership Class toured the Clifford E. and Melda C. Snyder Research & Extension Farm at Rutgers University located near Pittstown, NJ, on Sept. 15. The 400-acre farm initiates and disseminates research applicable to the production of produce and other crops.