Market Minute: Get ready to promote California navel oranges
By
Ron Pelger
Market Minute: Get ready to promote California navel oranges
By
Ron Pelger
Suppliers are reporting good quality on a new crop California navel oranges. The eating flavor is good and getting better as the season heightens. Beginning sizes will be 72, 88 and 113 count. Sizing will get better when 56 count and larger are harvested.
Even though this year's crop is lighter than last year, there will still be a good supply starting out. There should be aggressive deals on smaller fruit with value pricing on size 88s and 113s from now through January. Those are the sizes that will peak.
In anticipation of the acquisition of Bashas’ Family of Stores later this month, Raley’s has announced that Laura Croff has been promoted to chief human resources officer of The Raley’s Cos., a newly formed enterprise that will oversee the organization’s independent operating divisions.