The Idaho Potato Commission is partnering with Van Leeuwen, a New York-based nationally beloved brand known for its made-from-scratch dairy and vegan ice creams, to create a limited-edition ice cream representing one of America’s favorite food pairings: Idaho potato French fries and milkshakes.

The limited-edition malted milkshake flavored ice cream with French fry bites is available to purchase through Van Leeuwen’s website and in all scoop shops in Los Angeles and New York.

 If you’ve committed to leading a healthier lifestyle this year, small changes can have a big impact on your health over time. In fact, one of the best changes you can make today is to start increasing your daily intake of fruit and vegetables.

Flavor 1st Growers & Packers, with eight generations of history behind it, grows and packs more than 30 different varieties of produce, all tracked from field to fork using state-of-the-art distribution programs, labeling and procedures.

As it has since 1999, the company is looking forward to attending the Southeast Produce Council’s Southern Exposure show this year, exhibiting at booth No. 1045. 

Mother Nature continues to play tricks. I mean, who doesn’t expect snow in Southern California? Reports from the West Coast suggest the inclement weather is having the biggest effect on commodities such as lettuce, cauliflower, broccoli and celery.

Cauliflower prices specifically are up 8 percent over the previous week to $32. “In a few weeks, cauliflower markets will shift focus from western Arizona, to central California,” said Mark Campbell, founder and CEO of ProduceIQ. “A good bit of price volatility can be expected from cauliflower markets.”

Mark DeFrancesco, founder and president of 4M Fruit Distributors in Chelsea, MA, died on Friday, Feb. 17, of undetermined causes at the age of 71. 

Superfresh Growers second Washington State EverCrisp apple crop is off to a great start. A rising star born in the Midwest, EverCrisp is now also enjoying a solid retail focus across the coastal and mountain west, south-central, and beyond. EverCrisp’s name comes from its unmatched ability to hold freshness and sweetness, a trait inherited from its parents, Honeycrisp and Fuji. Fans love its powerful crunch and sweet, juicy bite.