QDC Fresh brings exclusive Australian citrus program to U.S. retailers
QDC Fresh brings exclusive Australian citrus program to U.S. retailers
QDC Fresh Inc. launched its exclusive Australian citrus program, featuring premium Cara Cara oranges, Navel oranges, mandarins and true Blood oranges. Through an exclusive partnership with an industry-leading Australian grower, QDC Fresh will be first to market in 2026 with Australian Cara Cara and Navel oranges into the United States. Fruit has already been harvested and is currently en route to the U.S., with the first arrival scheduled for mid-July.
Known for its exceptional eating quality, Australian citrus delivers a flavor profile and sweetness comparable to premium California-grown citrus. The program's Cara Cara and Navel oranges are expected to arrive with impressive Brix levels ranging from 13.5 to 15, offering consumers a dynamically flavorful and juicy eating experience. The company’s Australian citrus program also includes sweet, seedless mandarins, known for their easy-peel skin and perfect for everyday snacking; and true Blood Oranges, distinguished by their striking deep red flesh and sweet, berry-like flavor profile.
The grower has spent decades perfecting their growing methods, taking advantage of cool river nights that drive dramatic diurnal temperature swings, allowing the fruit to develop high sugar levels while maintaining excellent acidity and balance. The result is citrus with exceptional eating quality, providing a unique and visually appealing option for retailers seeking to differentiate their citrus category.
The launch comes on the heels of QDC Fresh's recent expansion into Los Angeles, where the company has added bagging capabilities to support a comprehensive citrus offering, making it the only Australian citrus importer in the U.S. with its own bagging machine. In addition to bulk fruit, QDC Fresh will offer a branded bagged citrus program designed to help retailers capitalize on consumer demand and drive incremental sales.
"Retailers are constantly looking for opportunities to keep their citrus category fresh, exciting, and well supplied throughout the year," said Robert Peña, business and product development for QDC Fresh. "This exclusive partnership allows us to be first to market with premium Australian citrus, giving our customers access to exceptional fruit before anyone else. Combined with strong eating quality and dependable supply, this program creates a unique opportunity for retailers to differentiate their citrus set and generate excitement at shelf."
"Our new bagged program adds another layer of value for retailers," said Rachelle Schulken, director of marketing for QDC Fresh. "We've developed high-visibility packaging with vibrant artwork designed to stand out in the produce department and immediately capture shoppers' attention. The combination of premium fruit, eye-catching packaging, and an exclusive first to market offering creates a compelling program that helps retailers drive sales and elevate their citrus category throughout the summer, back-to-school and fall seasons."
Retailers interested in securing volume for the upcoming season are encouraged to contact Robert Peña for availability, pricing and program details. With arrivals beginning in mid-July, supplies are expected to move quickly as QDC Fresh introduces the first Australian citrus of the season to the U.S. market.