A coalition of produce industry leaders has released A Guide: Fraud Prevention in Produce, a comprehensive resource designed to help companies protect themselves against the rapidly escalating threat of fraud that has cost the industry tens of millions of dollars annually.

This week, the Bee Sweet Citrus team is off to IFPA’s Global Produce and Floral Show in Anaheim, CA. The company plans to kick off its new season by debuting a new booth, packaging and more.

Pure Flavor has launched Cherry Picked, an exclusive medley of three signature tomato varieties: Azuca, Tiki Tomatoes and OMG Tomatoes. Cherry Picked was developed to fill a specific gap in the marketplace for a medley pack that is consistent every time.

Avocados From Mexico, the No. 1 avocado brand in U.S., has tapped comedic genius Rob Riggle as its Guac Guru, the all-knowing expert ready to prove how guac and football are so predictably good plus help shoppers get ripe and ready for all the exciting gatherings ahead.

The International Fresh Produce Association’s Leadership Program Class 29 will be graduating at this year’s Global Produce & Floral Show. The competitive program brings together 12 mid-level produce and floral professionals through a year of in-person events, tours and mentoring opportunities. Participants develop essential leadership and business skills while creating a strong network across the entire supply chain. The program is made possible by Corteva Agriscience’s sponsorship.

When it comes to innovation in the kitchen, Giorgio is redefining what “convenient” can mean. This year, at booth No.