Winning with data: IPC resources can help retailers
Winning with data: IPC resources can help retailers
Underneath the Idaho potato brand’s fun-loving exterior, a wealth of hard data backs up the sassy spud’s enduring consumer appeal. The Idaho Potato Commission’s vaunted number-crunching capabilities can help every retailer maximize produce profits and move more potatoes, said Mark Daniels, Idaho Potato Commission retail promotion director-Southeast/Central.
