In the Trenches: Put muscle into merchandising California strawberries
By
Ron Pelger
In the Trenches: Put muscle into merchandising California strawberries
By
Ron Pelger
Spring is here and summer is just ahead. That means California strawberries are on tap. California’s ideal climate produces 90 percent of the nation’s strawberries, yielding 1.8 billion pounds annually, and more organic strawberries are grown in California than anywhere in the world.