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Well•Pict Berries' Florida crops in full production

Well•Pict Berries’ Florida crops will reach peak production in February. Mother Nature has been on the company's side, giving the Florida crops a continuous increase in berry production.berr

Well•Pict is heading to its second show of the year for SEPC’s Southern Exposure at the Tampa Convention Center in Tampa, FL. This year Well•Pict will be showcasing its conventional berries and its organic berries, as it continues to promote the newly extended 12-month supply of organic strawberries. High berry production in Florida means high spirits for the Well•Pict team.

As spring draws near and holidays such as Easter are around the corner, beautiful Well•Pict berries are perfect for store displays and merchandising. “Our berries’ size, color and flavor are what customers are looking for in their produce,” said Dan Crowley, vice president of sales. “With product at its peak, there is ample opportunity for promotion.”

Well•Pict Berries — and its superior strawberries — will be at booth No. 628 for Southern Exposure.

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Market Watch

the source pro-act

Western growing regions getting hit by rain, cooler temps

floral pulse