Loading…

Panel discusses supporting New Jersey produce

A new addition to the New Jersey State Agricultural Convention and Trade Show was a panel on sourcing New Jersey produce, moderated by Joe Atchison, director of marketing and development for the NJDA. The panel featured Felix Donato of the Landisville Produce Growers Co-operative; Paul Ordille, Co-owner of John B. Ordille Inc.; and Bill Nardelli Sr. of Nardelli Bros. and Lake View Farms.IMG 0093Joe Atchison, director of marketing and development for the NJDA moderated a panel on sourcing New Jersey produce. The panel featured Felix Donato of the Landisville Produce Growers Co-operative; Paul Ordille, Co-owner of John B. Ordille Inc.; and Bill Nardelli Sr. of Nardelli Bros. and Lake View Farms. Douglas Fisher, New Jersey Secretary of Agriculture is to Atchison's left.

Among the topics discussed was the importance of the Jersey Fresh program and how the NJDA has been a supportive partner of New Jersey farmers. Nardelli Sr. added that support need to come from other places as well.

“We really need support of our local chains the chains that do business in this area,” said Nardelli Sr. “We like to see good participation from them.” He then made reference to Peruvian asparagus. “We are not happy about seeing Peruvian asparagus on the shelf when we have New Jersey asparagus in production. We need to get together to promote New Jersey farmers”

Increased competition was also a hot topic.

“It is getting more difficult to compete with others states than it was 15-20 years ago,” said Ordille. He also cited how Canadian farmers are using technology, specifically greenhouses, to better compete. One of the advantages he said Jersey does have is location.

“Wholesalers from Boston down to Maryland know they can get product from New Jersey in less than eight hours,” said Ordille. “Often times communication from the big chain stores is last minute, so it is advantageous for us to be here in New Jersey.”

Other topics discussed were the importance of certification and the ability to keep up with and anticipate new trends.

“We encourage our growers to move forward with third-party certification,” said Donato. “Certain customers require third-party audits at the grower level. There are many of our distributors that don’t require it, so we don’t expect everyone to have it, but we would then tell them to move toward it because in the future it is going to be a mainstay.”

Donato said that one particular trend is toward leafy green lettuce and away from romaine. Red kale and black kale are also gaining popularity. Ordille said organics are showing no signs of slowing and Nardelli Sr. was high on ethnic-type produce.

Green Giant introduces cauliflower breadsticks
Green Giant, the iconic brand synonymous with delicious and high-quality vegetables for families, announced the introduction of Green Giant Cauliflower Breadsticks to its popular Green Giant Veggie Swap-Ins line. Green Giant Cauliflower Breadsticks, available in original and garlic flavors, boast a fresh-baked taste, are Read More ...
CMI Orchards expansion a boon for retailers
Furthering its commitment to being a one-stop-shop for retailers looking for premium apples, pears and cherries grown in Washington state, CMI Orchards LLC reports continued expansion for the company. Strategic partnerships with Yakima Fruit, as well as with Pine Canyon Growers, in addition to significant internal growth, has Read More ...
Publix named United Way’s No. 1 global corporate leader
Publix has been named United Way’s No.1 Global Corporate Leader. For more than 40 years, Publix associates have shown their commitment to improving the early education, financial stability, and health and wellness of individuals in the communities Publix serves through donations to the annual United Way campaign. In 2019, Read More ...
Seven tons of marijuana crosses the lime
U.S. Customs & Border Protection officers intercepted almost 15,000 pounds of marijuana in what was supposed to be a shipment of limes. The narcotics have an estimated street value of almost $60 million. At the Otay Mesa cargo crossing, CBP officers sent a tractor-trailer to the dock for further inspection after Read More ...
Fresh Prep announces new brand, Fair Earth Farms, with home compostable packaging
Fresh Prep, a division of Boskovich Fresh Food Group, announced the launch of its new retail salad line, under the Fair Earth Farms brand. The Fair Earth Farms value added product line will feature both single serve and bagged salad kits with restaurant inspired recipes. They will be the first salad line to be introduced in Read More ...
Bad apples spoil produce shipment with $19M of meth
U.S. Customs & Border Protection, Office of Field Operations officers at the Pharr International Bridge cargo facility hit it out of the park again with the seizure of another huge load of alleged methamphetamine worth $19.8 million discovered in a commercial produce shipment arriving from Mexico. “This is another Read More ...

Market Watch

the source pro-act

Western growing regions getting hit by rain, cooler temps

floral pulse