New PBH awards announced for Have A Plant promoters

The Produce for Better Health Foundation is grateful for industry professionals, influencers and individuals who are advancing happier, healthier lives through the consumption of fruits and vegetables. PBH will be recognizing outstanding leaders for these efforts as well as those who have promoted the Have A Plant Movement at its annual awards and recognition luncheon during The Consumer Connection Conference in April.PBH-awards3

“2019 was truly a transformational year with the launch of PBH’s new call-to-action, Have A Plant, and the initial response has been remarkable. Our members, influencer partners and other industry leaders have been true trailblazers in their support of this important initiative,” said Wendy Reinhardt Kapsak, president and chief executive officer of PBH. “In order to close the consumption gap, it is going to take more than just PBH to make an impact. We want to showcase those who are advancing new fruit and vegetable consumption behaviors as well as the Have A Plant Movement. We encourage everyone who feels they have made a contribution to the cause to apply.”

PBH’s new awards and recognition platform includes:

The Have A Plant Promoter Award recognizes industry, retail, foodservice and public health organizations that advocated for and amplified the Have A Plant Movement by incorporating it into their promotions and marketing efforts in 2019. Sector/channel award applications include:

The PBH Retail Dietitian of the Year Award recognizes an individual retail dietitian who has gone above and beyond to promote the consumption of fruits and vegetables at his or her retailer.

The PBH Foodservice Leader of the Year Award recognizes an individual volume foodservice professional who has done an exceptional job of promoting increased fruit and vegetable consumption in his or her foodservice operation.

The PBH Influencer of the Year Award recognizes an individual who has gone above and beyond in promoting happier, healthier lives through the consumption of fruits and vegetables by incorporating Have A Plant™ into their social media, digital and/or other personal outreach.

The PBH Excellence in Leadership Award recognizes individuals who demonstrate outstanding dedication to the growth of PBH through the advancement of membership, programming and/or thought leadership.

All applications can be found at www.fruitsandveggies.org/awards and are due by Feb. 1, 2020.

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