New AppletizeMe.com personality quiz and variety videos help consumers find ideal apple varieties and perfect food pairings

Are you a trendsetter? Cool, your apple is Honeycrisp. Fitness Fanatic? You should get even healthier with Fuji apples. Or are you a Type A Planner? According to a new campaign from U.S. Apple Association, the Golden Delicious apple must be at the top of your list.

The Los Angeles marketplace had very strong volume and dollar growth in fresh produce at retail over the last year, according to the latest Fresh Produce & Floral Council Market Report.

WILSON, NC — Vick Family Farms hopes to sell 50,000 boxes of sweet potatoes in special pink Breast Cancer Awareness cartons this month to benefit a local breast cancer project. “We’re being ambitious, but we’ve had a great response to date,” said Charlotte D. Vick, partner and director of sales and marketing for the grower. October is Breast Cancer Awareness month.

Country Sweet Produce is taking proactive measures to deal with California’s ongoing drought. “The water shortage in California has definitely affected our decision making,” Commodity Manager Cody Rose told The Produce News. “We have extended the days between irrigation sets to help conserve. We have the water this year but are farming as if we didn’t. We are well aware of the impact for next year’s crop if we don’t get a significant amount of rain or a good snow pack over winter and through spring.”

Duda Farm Fresh Foods is planning multiple activities at PMA Fresh Summit this year including launching a new line of ready-to-eat radishes.

Chiquita Brands International Inc. announced the appointment of Craig Stephen as senior vice oresident of sales and marketing for Fresh Express. Stephen will have responsibility for Fresh Express sales, marketing and customer service operations, as the company continues to provide expanded category offerings in retail value-added and private label salads.