Naturipe Farms hired John Johnston for the newly created position of director of premium products.  This new position aligns with Naturipe’s long-term focus on premium products, which will leverage its grower-owner investments in proprietary genetics. Johnston will take the lead on the current premium products like Mighty Blues, Mighty Reds and Green House Strawberries and champion the expansion new premium products.

The Hass Avocado Board is shifting its successful webinar series to an on-demand platform, making access to supply and market data more convenient for stakeholders as the industry grows. Beginning with the first presentation of 2023, Rethinking Retail: Regional Category Development Drivers, it is now easier for industry leaders to fit strategic downloads relevant to critical decisions into their busy schedules.

The floral industry is a dynamic and exciting sector that is constantly evolving. For many in the industry, events like the Floral Distribution Conference are essential to staying connected and informed. Sahid Nahim, CEO of New Bloom Solutions, has attended FDC multiple times and believes it is one of the top industry conventions. "FDC allows us to recharge and get inspired for the rest of the year. We were able to catch up, connect with our current customers, and meet potential new customers," said Nahim.

The driest California drought in a century has made a significant turnaround this winter from all the atmospheric river rain and mountain snowpack. The ground is beyond saturation to a point where it is actually surging back up from the earth.

The Little Potato Company unveiled a new brand look and feel, reflecting its commitment to providing busy families with quick and easy meal solutions so they have more time for what matters most. The new visual identity features modern, vibrant, fresh colors and a new logo. The rebrand also includes new family-friendly packaging with updated product names, new brand characters, a refreshed website and social channels and a new digital ad campaign.

Every year, the United States generates more than 100 million tons of wasted food — the majority of it being fresh fruits and vegetables — with over 50 percent going to landfills or incinerators. What if there was a company using advanced technologies and sustainable infrastructure to prevent wasted food and close the loop to protect the value of food?