The California Association of Flower Growers & Shippers will host its highly anticipated Fun ’N Sun Floral Convention Aug. 5–8, at The Langham Huntington in Pasadena, CA. This milestone year marks the association’s 85th anniversary, celebrated under the theme “A Legacy in Bloom: 85 Years of Floral Excellence.” 

Alexandra Farms introduced eight garden roses and dahlias to its fresh-cut flower collections. "We have so many innovations coming out for 2026," said Jose R. Azout, president of Alexandra Farms. "Garden roses that expand the category and bring more color palettes and textures to designers and florists for their arrangements."

This year's introductions are Antonia Gardens, Fatima Gardens, Pimpinela, Pink X-pression, Rosa's Amazing Tea Rose, Princess Alina, Princess Shiro (White) Spr and Cryfield Harmony.

Flowers connect people to the natural world. And across the floral industry, businesses explored how to reduce environmental impacts while continuing to grow and deliver flowers for celebrations, special moments and everyday life.

Dümmen Orange brought the art of science and the science of art to life at the California Spring Trials (CAST) 2026 as advanced breeding met inspired design to create its next generation of beautiful, high-performing plants. Across annuals, perennials and combination programs, the 2027 lineup delivers innovation, flexibility and reliable performance for growers and retailers alike.

In April, Evanthia will celebrate 12.5 years. What started as an ambitious floriculture breeding company has grown into an international player in seeds and young plants for professional horticulture in just over a decade. With a growing product range, an international customer base and a strong focus on innovation, quality and customer focus, the company continues to develop.

FlowerTrials will bring together ornamental plant professionals from more than 90 countries from June 9-12, 2026, as 58 breeding companies showcase their latest innovations and future developments across three growing regions in the Netherlands and Germany.

The event offers attendees the opportunity to connect with horticultural professionals worldwide while discovering cutting-edge novelties in pot and bedding plants.