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CPMA hosts Ready for Trade luncheons in Ottawa and Vancouver

The Canadian Produce Marketing Association hosted two Ready for Trade luncheons earlier this month for foreign embassies looking for ways to connect their produce industries to the Canadian market. The well-attended events featured dignitaries from over 20 countries and included discussions on trade, food safety and doing business in Canada.

“We were pleased to host another series of successful luncheons,” said Ron Lemaire, CPMA president. “Canadian consumers expect a wide range of safe, high-quality fresh fruit and vegetables year-round. To achieve this, a domestic supply of fresh fruit and vegetables and a diversified offering of produce from around the world is essential. It can be challenging to understanding the requirements for the Canadian market, and CPMA has made it a priority to work with its trading partners to educate them on best practice for exporting to Canada and introducing them to key industry representatives.”

In addition to discussions on trade, CPMA provided information on current industry issues, information on fair trading practices with the Fruit and Vegetable Dispute Resolution Corporation, consumer programs and CPMA membership benefits. CPMA plans to expand these Ready for Trade events to other major Canadian cities.