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Litehouse bringing new organic line to CPMA

The team at Litehouse, Inc., based in Sandpoint, ID, is looking forward to this year’s CPMA show and another opportunity to meet with its retail partners face-to-face.

“We love going as CPMA provides a great forum to connect with our customers,” said Alison Kellogg, brand manager of the company.

Organic Casesar Final Litehouse will be sharing its wide variety of products at Booth No. 1120, allowing CPMA attendees to sample a collection of new, innovative products.

“We’re thrilled to be showcasing our newly refreshed packaging that features real food photography, emphasizing the fresh quality of our products,” Kellogg said. “We’re also going to be introducing an exciting new product launch: Litehouse Organic Spoonable Dressings. Litehouse has developed delicious, organic options of the top-selling traditional flavors: Caesar, Ranch, and Blue Cheese.”

All of these new products are Organic Certified, Gluten-Free Certified, and Non-GMO.

“The organic market continues to grow at an impressive rate, and this innovative line of dressings provides consumers with delicious, organic options for staple dressing flavors,” Kellogg said. “Litehouse is excited to let our customers taste these products so they can experience first-hand how appealing these items will be for their consumers.”

Over the last year, Litehouse has grown by more than 80 percent in Canada. To support this remarkable growth, the company has invested heavily in expanding its three manufacturing facilities, adding multiple production lines and increasing its warehouse space.

“We’re excited to be poised for continual growth in this dynamic market,” Kellogg said. “Our priority is to provide retail partners with the high-quality products necessary to drive category growth by meeting their consumers’ needs, as illustrated by our recent label refresh and product innovations. By staying true to this goal, Litehouse has continually proven we are the premier partner for refrigerated salad dressings and dips and our customers have seen the benefits of that.”

That refreshed label design recently won Graphic Design USA’s 2018 American Package Design Award and the company is thrilled that it’s being so well received.